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"The Best North Fork
Ad Agency 2025"


— Dan's Papers

Your North Fork Partner For
G▍

Our clients are some of the most trusted, well-known, and respected businesses and organizations on the East End. Let's talk about helping you become one of them. Give us a call.

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What we do

We're a full-service marketing agency, but often our relationship with a new client starts with a request to build or upgrade a new website, often with a goal of attracting and converting more visitors into customers. To drive traffic, we optimize these websites to be found at the top of search engines and on generative AI platforms (such as ChatGPT and Perplexity) and AI/LLM answer-engines, as well as through social media, email, and content marketing, and through print and digital advertising. We build websites for e-commerce, professional services, home services, and for lots of local associations and organizations. Each is created to help our clients reach their specific goals. ​ Our team is made up of professionals who understand how visitors expect to view and interact when visiting a modern, 2025 website. We're constantly looking towards the future to ensure we build websites that will still function and look great both now and in a few years. ​ Our staff includes specialists in:​ UX/UI (user experience, user interface) design Conversion optimization Website and app coding Search engine optimization (including getting AI Answer Engine Optimization to appears in AI/LLM answer-engines. Generative Engine Optimization so that generative AI systems (like ChatGPT, Perplexity, etc) will surface your content.   Social media strategy Email marketing Print and digital advertising Commercial photography and video

We leverage proven, measurable strategies, techniques, and cutting-edge technologies to drive strong results for businesses on the East End and beyond. Let's talk...

About Bob McInnis

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Bob McInnis, Principal

Hi, I’m Bob McInnis, principal of McInnis Digital. We discovered the North Fork in 1997 and bought a house in Greenport while we travelled the world teaching and implementing growth-oriented marketing strategies to businesses. Greenport was always our home base, but once our three children were born, we decided to stay closer to home. I started applying what I knew to help North Fork businesses thrive. My wife became the librarian and a reading teacher at Greenport Elementary School. Our three kids went through the Greenport school system and recently graduated. We love what we do. I'm a longtime board member and marketing chair of the North Fork Chamber of Commerce, a former board member of the East End Seaport Museum and a member of an exclusive North Fork networking group. For my entire life, my career has been dedicated to helping small and mid-sized businesses succeed through marketing and advertising. I founded and ran a consulting firm focused exclusively on helping local businesses grow and thrive. I was a frequent speaker at local, national, and international conferences. I have firsthand big-agency experience working with major global brands and large-scale marketing strategies. That combination of large agency expertise and local commitment is at the heart of how I approach every project. I’ve spent thousands of hours applying sophisticated marketing techniques to help smaller businesses compete and win in their own markets. I’m also a frequent guest speaker at Hofstra University’s Zarb School of Business, where I share real-world insights about marketing strategy and small-business growth to its students. I love seeing my clients succeed. I consider them part of my extended family — and I fight for them as such. Those who’ve worked with me will tell you that once we decide we’re a good fit, I go above and beyond to become one of their strongest advocates.

Our Services

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310 6th Street

Greenport, New York

631-903-4688

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